To work as a consultant, you must purchase one of their start-up kits, priced at $395, $595, or $795. There is a monthly fee for the website, but it is free for the first three to six months, depending on the kit you choose to buy. Premier Designs offers a credit line to their consultants, meaning that the consultants can charge the products to an account and pay for it later when they begin to earn money. While you are not required to have an inventory of jewelry, it can be helpful to sell more at home shows.
One of the most important internet marketing strategies is to develop every customer's lifetime value. At least 36 percent of people who have purchased from you once will buy from you again if you follow up with them. Closing that first sale is by far the most difficult part -- not to mention the most expensive. So use back-end selling and upselling to get them to buy again: